EYEZEN, a brand of Aria Bazargan Logistics, launched in 2017. Using technical knowledge and experience, the company began producing professional mountaineering equipment. EYEZEN is the first and only Iranian brand to receive international CE, EN, and UIAA certifications for mountaineering gear, proving that its products meet international safety and quality standards.

EYEZEN has always used the experience of Iranian trainers to improve its products, and we truly appreciate the coaches and technical experts who have helped us with their advice and feedback.

We are proud to offer safe, high-quality, and competitively priced equipment to support Iranian athletes.